Real Estate Yard Signs

Signs with Toll-Free Number

Per MLS rules, seller phone numbers cannot be displayed on real estate company signs provided by MLS members. Realmart’s signs feature a toll-free 888 number that automatically connects callers directly to you, the seller, ensuring seamless communication without violating MLS regulations.

SMS Texting for Instant Listing Details

Traditional flyer boxes and info tubes are outdated in today’s digital market. Realmart offers an innovative SMS texting feature on our signs as a standard option. Prospective buyers can send a text message to instantly receive listing details, including price, description, and photos, directly on their web-enabled mobile devices. This modern, convenient service is unique to Realmart and not typically provided by other discount or full-service realtors.

Why using a “For-Sale-By-Owner” type sign is a mistake?

Why Remove FSBO Signs for Flat Fee MLS Listing

When you list your property with Realmart’s flat fee MLS service, you act as your own listing broker without paying a listing-side commission. To maximize the effectiveness of your listing, we strongly recommend removing all For Sale By Owner (FSBO) signs, flyers, website references, and other marketing materials as soon as your home is listed on the MLS. Continuing to market your home as FSBO can undermine your sale and cost you significantly. It’s also wise to keep the flat fee arrangement confidential, allowing buyers and agents to assume you’re paying the standard 5-6% commission. Here are four key reasons to avoid FSBO marketing:

1. FSBO Signs Attract the Wrong Buyers: FSBO marketing tends to draw undesirable prospects, such as buyers with limited funds or poor credit seeking owner financing or rent-to-own arrangements. It also attracts real estate agents looking to secure your listing at a full commission and speculative investors hoping to find a seller willing to accept lowball offers, such as no-money-down deals.

2. FSBO Signs Deter Buyer’s Agents: Many buyer’s agents bypass properties with FSBO signs, assuming the home isn’t listed on the MLS or fearing the buyer might negotiate directly with the seller, risking their commission. This can lead to fewer showings or agents failing to follow through on scheduled appointments, reducing your home’s exposure to qualified buyers.

3. Serious Buyers Prefer Realtors: Most buyers ready to purchase work with a REALTOR®, believing the seller covers the commission and that an agent can help them find the right home faster with access to a wider selection of MLS listings. Searching for FSBO homes individually is time-consuming and less appealing to these buyers.

4. FSBO Homes Face Negative Perceptions: Statistics show that about half of FSBO homes are significantly overpriced, and some sellers may come across as eccentric or difficult. After negative experiences, many qualified buyers view FSBO properties as a waste of time and prefer working with a REALTOR® to find professionally listed homes.

By listing on the MLS, you gain access to thousands of buyer’s agents working to sell your home, leveling the playing field with traditionally listed properties. Buyer’s agents are fully protected with the standard commission offered through the MLS. Be cautious of local listing agents who contact you while your home is actively listed on the MLS, as soliciting your listing is unethical and may be illegal. If this occurs, report them to us immediately and file a complaint with your local REALTOR® association, such as the National Association of REALTORS® (NAR) or your state’s equivalent.